Nextdoor wants local advertisers to feel more at home on its platform. On Wednesday, the company rolled out a bunch of new advertising capabilities, including campaign optimization, contextual weather ...

Madhive’s Jim Wilson: A national campaign has become a system of messages designed to execute locally by default, improving ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better local results. Google gives local businesses two main ways to generate PPC ...

Google announced it is transitioning the Google Local Service Ads platform into the main Google Ads platform throughout this year. With that, Google is making a new and specialized Performance Max ...

Google is adding home listings to Google Local Service throughout the United States. Google mentioned this is in partnership with HouseCanary’s rich data platform. Google wrote, "Following a limited ...